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How Vehicle Wraps Will Transform Your Cars Into Lead Generating Machines

Posted by KC Sign Co on September 20, 2016 at 8:05 AM

You’re driving a company vehicle, and you hit traffic. The company car is a typical gray van with no signage representing your business.

This is a missed opportunity!

If you were to add a custom vehicle wrap to your van, your car would then be a rolling advertisement for your business. It’s a great opportunity to gain exposure because people will notice the design while you drive and park in public.

The more you bring your decorated car out in public, the more people will see it. The content of your design will get noticed and remembered over time. A wrapped vehicle has the potential to lead to more business as people continue to see and remember you.

Custom Acrylic Signs: Exploring the Endless Possibilities

Posted by KC Sign Co on September 8, 2016 at 8:30 AM
Acrylic signs, sometimes known as acrylic wall signs since they are typically fastened to walls, are popular among businesses and organizations. They’re quick to create and on the more affordable side of the signage price scale, but their polished look exudes professionalism. Acrylic signs are also highly customizable based on your organization’s branding and the goal of your signage. Here’s an introduction to custom acrylic signs, from how they are used to what your customization options are.

Types of Lighted Awnings that Attract New Customers

Posted by KC Sign Co on August 30, 2016 at 8:30 AM

Awnings are building features that are decorative as well as functional. They provide shade and shelter from the rain for anyone standing in front of your storefront, and they can even keep sunlight from shining through your windows and driving up your AC costs. Another function of awnings relies on their decorative aspect: their ability to draw people to your business as signage. What better way to draw people to your business than to not be limited by the setting sun? Illuminated awning signs shine bright at all times of day or night and are a natural choice for many businesses. In this post, we’ll discuss the different materials you may consider for your lighted awning.

Vintage Sign Ideas for Modern Businesses

Posted by KC Sign Co on August 22, 2016 at 8:30 AM

When advertising your business to the outside world, you need to consider the impression that your advertising materials leave on your potential customers. This is an integral part of creating a brand experience that helps customers connect with you by drawing them to your business and keeping them there. Your signage is one way to convey brand messages, and for many brands, nostalgia is a staple. Vintage business signs have risen to popularity because nostalgia works. They exude a certain charm and still do, but we’ve since improved on them quite a bit! Signs of the past weren’t created with the modern technology and materials we now have at our disposal. Here are some vintage sign ideas you can use to get that old time charm while making the most of more durable modern materials.

Pokémon Go: It’s “Super Effective” for Attracting Customers!

Posted by KC Sign Co on August 17, 2016 at 9:00 AM

Want to tap into a customer base of 50 million users who’ve spent over $200 million in a month? If your business is marked as a PokéStop, drawing new customers to your store can be as easy as putting a sign out. But even if you’re not listed as a stop, you’re not totally out of the loop.

What is the Cost of an Outdoor Digital Sign?

Posted by KC Sign Co on August 9, 2016 at 9:30 AM

Outdoor digital signs for your business can give you an edge over competitors using print or traditional signs. Dynamic, changing images and messages easily attract attention from potential customers, whether they're driving or walking past your place of business.

It's easy to intuit the benefits of LED message boards. However, many business owners' primary concern is with the cost of outdoor digital signs. Most businesses' advertising budgets are limited, so owners and managers want to ensure that they're getting the greatest return on investment when considering the purchase and installation of LED signs.

How Your Business Can Benefit from a Custom Outdoor Sign

Posted by KC Sign Co on August 1, 2016 at 8:00 AM

As a business owner, you do a lot of work to set yourself apart and tell your customers exactly what makes you different from your competition. So, why invest in a one-size-fits-all sign that makes your business look like everyone else? Give yourself an opportunity to express your brand. Most signage types are highly customizable beyond just swapping out the words and colors, but not all sign providers will give you the options you deserve. A custom outdoor sign made for your business can reap great returns on investment by directly connecting with your customers. Let’s go over some of the benefits of getting custom outdoor signs.

4 Signs You Need a New Sign

Posted by KC Sign Co on July 25, 2016 at 8:00 AM

About a week ago, the famous “Welcome to Fabulous Downtown Las Vegas” sign was destroyed when a pickup truck came crashing into it, proving that even the most iconic signs aren’t immune to disaster. Business and property owners are tasked with the responsibility of keeping their signage in good condition, whether it’s affected by something as catastrophic as a truck accident or as routine as a summer storm.  With minor damage, though, it may be hard for you to justify spending the costs on a replacement sign. How can you tell it’s time for a new sign? Here are 4 signs your sign’s time has run out.

Metal Awnings vs. Plastic & Canvas Awnings: Price Differences

Posted by KC Sign Co on July 20, 2016 at 9:00 AM

Awnings can enhance the image your company projects to the world and enhance customers’ first impression of your business. From sleek and modern to classic and comfortable, awnings add form and function to your place of business. We could talk all day about business awnings and canopies and how endlessly customizable they are.

So let’s talk cost. There are some significant differences in the price and installation of metal awnings and canopies and their plastic and canvas counterparts. What’s the most cost-effective awning for yur business?

What Are Channel Letters: Materials, Manufacturing, and Mounting

Posted by KC Sign Co on July 12, 2016 at 1:00 PM

What are channel letters? Channel letters are the large, individual letters frequently seen as signage on storefronts and mounted to freestanding signs. These letters are three-dimensional, but there’s one main factor that separates them from their counterpart that is known as the dimensional letter: channel letters are illuminated whereas dimensional letters are not. Channel letter signs are bold and eye-catching, and though their main use is outdoors, it’s not uncommon to see them as part of an indoor display. In this post, we’ll go a little deeper in answering some questions you may have about what exactly channel letters are: what they’re made of, how they are made, and how they’re mounted.