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Top 5 Uses of Digital Signage for Schools

Posted by KC Sign Co on November 29, 2016 at 7:45 AM
Digital signage can help bring an entire school together. It’s bright, colorful, and easily noticed! Built with LEDs, these signs are simple to program with the exact message you want. LED signs go far beyond just informing your students and faculty. They help to include your local community in events, celebrate school achievements, and can even be used as a way to earn advertising revenue!

Schools of all sizes and educational levels, from elementary to college, have increasingly made use of digital signage in many beneficial ways. Whether your school already has a digital sign or has considered investing in one, this blog will break down the top 5 uses and the greatest benefits that come with having LED signs.

The Definitive Guide to Successful Franchise Signage

Posted by KC Sign Co on November 7, 2016 at 8:10 AM

Franchisors tackle a number of concerns when establishing their franchise locations. These challenges can include expanding into new markets and helping franchisees to be successful. As a franchisor, franchise signage is one aspect that should be at the forefront of your mind as it’s often the first visual representation of your business that people see when they interact with your franchise locations.

To get some perspective from a franchisor's point of view, we spoke with Teddy Fine, Creative Director for the Philly Pretzel Factory franchise about working at a franchise headquarters and coordinating signage. In this post, we’ll guide you through six important points for franchises to consider with respect to implementing their signage with input from Teddy.

5 Key Questions from First-Time Sign Buyers - Answered

Posted by KC Sign Co on October 20, 2016 at 7:51 AM

If you’re a first time sign buyer, you may be feeling unsure about where to begin. You want to have great signage that helps you accomplish your business goals, so how do you go about the process of making that happen?

Everything Your Business Needs to Know About ADA Sign Placement

Posted by KC Sign Co on October 5, 2016 at 7:01 AM

To be compliant with ADA requirements, your business’ interior signage needs to be properly placed and designed. This compliance prevents you from being fined for not following proper protocol, but more importantly, it makes your business location more accessible for everyone.

There are specific requirements for signage, such as the visual copy appearance and ADA sign height (or placement). In this article, we help you better understand the ADA sign guidelines and give you tips for where to place these accessible signs.

How Vehicle Wraps Will Transform Your Cars Into Lead Generating Machines

Posted by KC Sign Co on September 20, 2016 at 8:05 AM

You’re driving a company vehicle, and you hit traffic. The company car is a typical gray van with no signage representing your business.

This is a missed opportunity!

If you were to add a custom vehicle wrap to your van, your car would then be a rolling advertisement for your business. It’s a great opportunity to gain exposure because people will notice the design while you drive and park in public.

The more you bring your decorated car out in public, the more people will see it. The content of your design will get noticed and remembered over time. A wrapped vehicle has the potential to lead to more business as people continue to see and remember you.

Custom Acrylic Signs: Exploring the Endless Possibilities

Posted by KC Sign Co on September 8, 2016 at 8:30 AM

Acrylic signs, sometimes known as acrylic wall signs since they are typically fastened to walls, are popular among businesses and organizations. They’re quick to create and on the more affordable side of the signage price scale, but their polished look exudes professionalism. Acrylic signs are also highly customizable based on your organization’s branding and the goal of your signage. Here’s an introduction to custom acrylic signs, from how they are used to what your customization options are.

Deciding What Type of Lighted Awning to Use for Your Business

Posted by KC Sign Co on August 30, 2016 at 8:30 AM

Awnings are building features that are decorative as well as functional. They provide shade and shelter from the rain for anyone standing in front of your storefront, and they can even keep sunlight from shining through your windows and driving up your AC costs. Another function of awnings relies on their decorative aspect: their ability to draw people to your business as signage. What better way to draw people to your business than to not be limited by the setting sun? Illuminated awning signs shine bright at all times of day or night and are a natural choice for many businesses. In this post, we’ll discuss the different materials you may consider for your lighted awning.

Vintage Sign Ideas for Modern Businesses

Posted by KC Sign Co on August 22, 2016 at 8:30 AM

When advertising your business to the outside world, you need to consider the impression that your advertising materials leave on your potential customers. This is an integral part of creating a brand experience that helps customers connect with you by drawing them to your business and keeping them there. Your signage is one way to convey brand messages, and for many brands, nostalgia is a staple. Vintage business signs have risen to popularity because nostalgia works. They exude a certain charm and still do, but we’ve since improved on them quite a bit! Signs of the past weren’t created with the modern technology and materials we now have at our disposal. Here are some vintage sign ideas you can use to get that old time charm while making the most of more durable modern materials.

Pokémon Go: It’s “Super Effective” for Attracting Customers!

Posted by KC Sign Co on August 17, 2016 at 9:00 AM

Want to tap into a customer base of 50 million users who’ve spent over $200 million in a month? If your business is marked as a PokéStop, drawing new customers to your store can be as easy as putting a sign out. But even if you’re not listed as a stop, you’re not totally out of the loop.

What is the Cost of an Outdoor Digital Sign?

Posted by KC Sign Co on August 9, 2016 at 9:30 AM

Outdoor digital signs for your business can give you an edge over competitors using print or traditional signs. Dynamic, changing images and messages easily attract attention from potential customers, whether they're driving or walking past your place of business.

It's easy to intuit the benefits of LED message boards. However, many business owners' primary concern is with the cost of outdoor digital signs. Most businesses' advertising budgets are limited, so owners and managers want to ensure that they're getting the greatest return on investment when considering the purchase and installation of LED signs.